2014 was a good year. With a recorded increase of over 60% in footfall at our Insomnia events compared to 2013, last year truly cemented itself as an incredible year for growth for all of us here at Multiplay.
With an ever growing community of all ages and backgrounds, the Insomnia Gaming Festival experienced its highest ever year of growth with significant increases across the board at all three of its 2014 events. Working with more partners than ever before to expose a variety of brands to its diverse audience, we also saw record footfall figures with that trend set to continue throughout the new year.
Insomnia54 will be our biggest spring event to-date, taking place on the Easter Bank Holiday weekend (April 3rd-6th 2015). With the show increasing not just in attendance but also footprint at an additional 45% floor space across over 2014, there’s even more great gaming festival fun for Insomnia’s dedicated and growing community.
“We’re delighted to have had another incredible year, and we continue to see huge opportunities for growth, not just in our amazing community, but in what we can offer to publishers to showcase their products and partners who want to expose their brands to an engaged audience,” Said our CEO & Founder Craig “Wizzo” Fletcher. “We’ve developed and grown organically to become the UK’s number one destination for fans of gaming culture with our partners, driven by our incredible community, and we’re ready to go even further in 2015 starting with Easter’s Insomnia54.”